For the first time ever, Fusion Specialties went across the pond to take part in the largest Visual Merchandising tradeshow, EuroShop. After months of preparation and long hours of on-site setup, Fusion was ready to wow the crowd with our newest collections and technological capabilities.

This time around, Fusion was focused on two main efforts: promoting our new Olympus Collection and showcasing our industry leading 3-D Printing capabilities.

The Olympus collection has a much more European Athletic feel to it, with long and lean European silhouettes. Though, having a number of football poses doesn’t hurt either!


Fusion Olympus


One of the main centerpieces of Fusion’s booth was a hanging Olympus Dancer that was 3-D printed in an eye-catching pattern. Fusion has always been a proponent of utilizing new technologies. In the past, we’ve used C&C Machines to develop collections and individual mannequins for both Nike and Guess.


Fusion 3-D Printing


As the new kids on the block in Euroshop, Fusion Specialties felt the need to show up and show out, and we’re certain that we left a lasting impression on everyone that came to see.